Dan Machlin RECENT WORK EXPERIENCE Deutsch Inc., New York, NY September 2004 – Present VP, Lead Information Architect, September 2008 - Present
o Lead New York City office Information Architecture practice; manage full-time and freelance resources.
o Advise clients on digital and social media strategy; contribute digital thinking to new business efforts.
o Provide user experience oversight to inform creative solutions across multiple accounts.
o Consult to internal initiatives (e.g. digital lab; time reporting and performance tracking applications).
o Collaborated with SVP, Digital strategy to rethink agency’s approach to digital on projects.
Senior Information Architect/Information Architect, September 2004 - August 2008
o Partnered with integrated teams to plan, concept, design and build usable Web sites, online media
campaigns, iTV channels, eCRM programs, and mobile, social, retail kiosk and desktop applications.
o Worked with agency planners and research vendors to design, conduct and analyze user research.
o Developed detailed information architecture documentation and functional specifications.
Clients include: Ad Council; Almay/Revlon; Galderma; Ikea; J&J/McNeil (Carefree, DePuy, Imodium, Motrin,
Tylenol, Ortho Evra/Lo); Kodak Printers (US, Europe); M. J. Fox Foundation; Microsoft/Intel; NYC Film Board;
Novartis (Exelon, Famvir, Lamisil, Tekturna, Zelnorm); Olympus, Pier 1; Sanofi (Vaccines); Starwood
(Sheraton, Westin); PNC Bank; Price Waterhouse; USAA; Verizon/MCI; WCS/Bronx Zoo, Zipcar.
Icon Nicholson, New York, NY 2003, 2004 (Contract) Senior Content Strategist/Information Architect
o Developed content strategy and information architecture approach and deliverables for consumer and
professional HIV/AIDS and Cancer medication Web sites.
o Led daily client status calls; supervised project freelancers, and secured on-schedule client sign-off.
o Partnered with medical writer to concept, create and gain approval for site content.
Clients included: Bristol-Myers Squibb (Reyataz, Sustiva, HIV/AIDS portal; BMS cancer medications). Sapient Corporation, New York, NY 1999 – 2002 Senior Associate User Experience/Senior Content Strategist
o Led New York Metro content strategy staffing and national content practice R&D efforts.
o Managed user experience and content strategy tracks on large projects to design, develop and support
internal and external Web sites, Web-based applications, and content management systems.
o Consulted on user experience issues to projects in Atlanta, Chicago, San Francisco and London.
o Developed and conducted client workshops; led internal ideation and staff orientation sessions.
Clients included: AT&T, Audi (US, Canada), Cablevision, Cingular, GE Capital, Goldman Sachs, Lucent
Technologies (US, Global), Morgan Stanley, Prudential, PSEG, Scudder Capital, Smith+Noble, Verizon.
The Machlin Group, Inc. 1997 – Present User Experience and Web Content Consulting - Principal
Provided user experience, digital strategy, content and marketing consulting to a variety of clients including:
MIKL.FM French Radio
o Led user experience track for a leading European pop radio show Web site design.
Lippincott Margulies/Marsh
o Developed content strategy for a European financial services firm Web site design.
Republic National Bank/HSBC
o Wrote short and long-form copy for consumer and business banking areas of major bank Web site.
Dan Machlin OTHER WORK EXPERIENCE Futurepoem Inc., New York, NY 2002 – Present (Volunteer) Non-Profit Board Member, Founding Editor The Segue Foundation, Inc., New York, NY 1994 – 1997 (Contract) Executive Director/Grant Writer City College of New York Writing Center, New York, NY 1995 – 1996 (Contract) Teaching Assistant/Writing Tutor Polytechnic University, Brooklyn, NY 1993 – 1994 Director of Development Research Ogilvy & Mather/Ernst & Young, New York, NY 1992 – 1994 (Contract) Administrative and Presentation Graphics Support Cleary, Gottlieb, Steen & Hamilton, New York, NY 1989 – 1991 Senior Litigation Paralegal/Litigation Paralegal EDUCATION M.A. English Literature/Creative Writing, The City College of New York, NY B.A., English Literature, Wesleyan University, Middletown, CT SOFTWARE
Omnigraffle Pro; MS Visio; Adobe CS4; MS Office; Basic HTML, CSS, Flash Familiarity; Mac & PC platforms.
2009 Gold Clio Winner (Innovative Media) – “DC Embrace Change” IKEA Campaign (IA Lead on account)
2009 Bronze Effie Winner (Healthcare OTC) – “Feel Better, Tylenol” Campaign (IA Lead on account)
2008 Horizon Silver Award; 2008 EIMA Runner-Up – Michaeljfox.org (IA Lead on site redesign)
2009, 2006, 2005 AIGA 50/50 Cover Awards for Futurepoem Books (Editor/Creative Director)
REFERENCES
Estándares Mínimos de Cuidado en la Comunidad Las normas mínimos de cuidado han sido, desarrollados como una guía general para asistir en evaluaciones de seguridad y protección a los niños. Si un niño no recibe cuidado suficiente para mantener su salud física, desarrollarse mental o emocionalmente a este nivel mínimo, abuso o negligencia pueden estar presentes. Problemas de abuso
Preparing for an HG pregnancy Personal Worksheet Disclaimer: None of the information provided on this website is meant to suggest any medical course of action. Instead the information is intended to inform and to raise awareness so that these issues can be discussed by / with qualified Healthcare Professionals with their patients. The responsibility for any medical treatment rests with t